Black CEO Pulls All Of His Products From Asian Beauty Supply Store After Learning They Are Disrespectful To Black Women

It’s become almost commonplace for black men to publicly criticize and berate black women. Indeed between Tyrese (read HERE) and Rickey Smiley (Read HERE), we are tired of constantly being under attack. Likewise, the recent video of a black woman being beaten by Asian shopkeepers still has many a black woman feeling wary of entering asian-owned beauty supply stores (watch the video HERE).

Which is why KeraVada’s CEO, D. Ware’s, decision to remove his products from a beauty supply store was so needed.

keravada CEO

When he discovered that black women were being mistreated at KS Beauty Supply in Houston, Texas, Ware walked into the store, purchased  all of his products on the shelf, and told the shopkeeper that they were no longer permitted to carry his products.

Watch the the video Here:

Shop Keravada products HERE. Visit this post for a list of black-owned beauty supply store HERE, and Black-owned haircare products HERE.

 Share your thoughts below!
Well Hello! My name is Lisa and you’ve stumbled upon my own little corner of the world. I’m a lipstick-loving, high heel junkie, mom, and wife. When I’m not here bringing you the latest in beauty, fashion, hot topics, and bits and pieces of my life with my family, you can find me over on youtube swatching lipsticks and sharing my latest natural hairstyles. Make sure you also follow me on Instagram and Snapchat under my brand name Lisa A La Mode. I’m a real person. I promise.

9 Comments
  1. If those are his products, why not just let the owner know who he is and take them off the shelf. Buy purchasing all of his own products gives the owner of the beauty supply some kind of profit doesn’t it? I understand where he is going with this but I think purchasing your own product to get it out of the store benefits the owner’s pockets.

    1. Honestly, I thought about it the same way. The only way that I could make this make sense is if he could not just take them back seeing that they already bought them. So he may have had to buy them back which returns their money back so it’s somewhat like they didn’t buy them. Unfortunately they do get some kind of a profit I assume. But from this point forward I think he can still stop them from ordering it…..?

      if any of this make sense lol

  2. Praise God. I would like to shake this man’s hand. I have decided not to patronize these stores. I will research and find black own beauty supply stores and support their businesses.

  3. I am torn. I applaude this gentlemen for standing up for us and sending a clear message to the owner that we will not tolerate disrespect. But I also know first hand some of our own community don’t respect ourselves. Is it okay that we steal from them and act as if this is not a disrespect to their business. What if they did that to the black owned business and they did the same? Would you stop patronizing their business too. I am just saying sometime we need to start with our own community self respect before we can make someone else’s community to reapect us..

  4. Thank you for having my back as a black woman with daughters granddaughters and daughters Inlaw i feel it’s important for us to see our brothers show up for us thank you , and many blessings to you brother.

  5. This is NOT just a Houston thing…..its an EVERYWHERE thing. I travel for my job, so often I would have to buy haircare products at these type of stores.They, STOP, LOOK, and WATCH your every move. For these reasons, I too NO LONGER shop at these retailers.

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