Yet again, we have another cosmetics brand that thinks exclusion is A-okay. Last week, in this post HERE, I shared a response from NYX cosmetics about their decision to exclude darker skin women from trying their new foundation at Ulta Beauty. This week, many a black beauty-lover is outraged that our beloved Mac cosmetics, known for consistently creating high quality products for men and women of all shades, has become yet another brand to exclude us.
Yesterday, it was announced that MAC has selected 10 global beauty influencers for a product launch this spring. According to reports, the influencers will each create and market their own MAC lipstick. The trouble, however, is they didn’t choose a single influencer of African descent. In fact, the only woman of color selected is Blogger, Fouz Al Fahad, of the Middle East. Take a look at the bloggers who made the cut for this #macsowhite campaign:
Gabriel Zamora (United States)
Enjoy Phoenix (France)
Caroline Daur (Germany)
Nikkia Joy (Australia)
I take a lot of heat for writing about these topics. The simple solution for most is to just buy Black, which we can and should (See HERE for options). But I also think there is power in calling these brands out. What we do after well call them out is up to us, but they still need to be told.
Share your thoughts below!
Hey, Boo! My name is Lisa and you’ve stumbled upon my own little corner of the world. I’m a 30 something-year-old writer/mother/wife who happens to love lipstick, high heels, blackness, and the truth. You’ll find a mix of everything on this site, so I won’t bore you by trying to define this space. I hope you stay awhile!