A few days ago we gave you the scoop on Beauty personality/cosmetic mogul, Jeffree Star’s beef with fellow Youtube Vlogger, Jackie Aina. You can read about their falling out HERE.
One issue of major contention between the two is Jeffree’s history of using racial slurs, and his overall derogatory attitude toward’s black women. Last year, he got into a twitter battle with another beauty guru, MakeupShayla, and threatened to physically assault her. Read about that HERE.
Jackie called him out on his behavior, and Star was none-to-pleased:
Jeffree and Jackie’s twitter-beef caused a resurgance of 10-year old videos of Jeffree using racial slurs.
Watch this complication Here:
— bad built bitch✨ (@LifeBeTrippin) July 21, 2016
Jeffree has addressed these videos before. Last year, he apologized on twitter (read that HERE), but collectively, black beauty lovers have felt he needed to do more to publicly address the issue.
Today, he has done just that. Watch HERE:
My thoughts? Eh. Apology accepted, but I’m still not supporting his brand. I don’t know him outside of the fact that he makes and sells pretty makeup and he’s too freely used the N word. I get that it was 10 years ago and he’s changed, and I’m not holding a grudge, but it’s all too much for me. I like my makeup appreciation to be sans drama.
What say you?